Vallois Choi
Hotel ICON Marketing Director | Advocating Green and Sustainability over Hotel Marketing
【Scope of Possible Collaboration】
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Co-organize partnership events or product launch activities.
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Co-develop exclusive or limited-edition products with the partner.
【Collaboration Timeframe】
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From now until December 31, 2026
Introduction
With extensive experience in hotel management, brand marketing, and digital consulting, Vallois leads Hotel ICON’s global brand marketing team. His revenue-driven strategy positions the hotel as an international brand while overseeing global marketing, PR, partnerships, and communications for the rooms business, five F&B outlets, and events and catering. He also directs marketing strategy for online channels and the hotel’s e-commerce.
Vallois is frequently invited as a panel speaker and judge at leading marketing conferences and award events. He serves as a guest lecturer at The Hong Kong Polytechnic University’s School of Hotel and Tourism Management, holds a Bachelor’s degree in Psychology from the University of Warwick, UK, and a certified diploma in Curation and Art Strategy from the Hong Kong Management Association. He is also an active member of FCC, HKJC, Bravo Club, Musicaviva, and BODW+ Plus.
At Hotel ICON, Vallois expanded the hotel’s presence on Xiaohongshu, WeChat, Douyin, Google, Facebook, and Microsoft platforms, and drove new revenue streams. He led collaborations with Simon Rogan Academy, Banyan Tree Bangkok, HKTB’s Wine & Dine Festival, and various consulates. Under his leadership, ICON earned Michelin One Key 2025, Forbes Four-Star 2025, and a top-five TripAdvisor Hong Kong ranking.
Mission Examples
Past Project Brands
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